eCommerce Consultancy

Since our launch in 2010, Pinpoint Designs have focused on creating and strengthening eCommerce products and services – with an overall objective of helping merchants sell more products online.

Our digital team of experts are on hand to offer guidance to our clients, helping them to improve, develop and grow their eCommerce business. We can assist you with consultancy services covering core areas of eCommerce such as customer acquisition, launch planning, strategic guidance, technology and system evaluation and user experience (UX).

Below is a list of the primary areas of our consulting offering:

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  • eCommerce Strategy / Growth Consulting

    Providing strategic guidance to merchants of all sizes around go-to-market strategy and customer acquisition tactics, our team have experience with customer acquisition channels and growing eCommerce revenues via other avenues (such as marketplaces, partnerships etc).

    Each project is bespoke based on merchant requirements and can involve an audits and reporting on chosen site areas, interactive workshops with your team or creating a full strategy. We also provide managed services and audits around SEO, PPC, analytics / reporting and conversion rate optimisation.

  • eCommerce Technology / Systems Consulting

    Although we are a Magento agency, we undertake technology consultation projects focused on recommending specific systems. Whether you’re reviewing options outside of Magento, looking at ERP systems or anything else, our experienced team are happy to advise as either a fixed-price project or an hourly rate. In addition to recommending software, we offer requirement gathering and business analysis, as well as consultation around processes and workflows.

  • eCommerce User Experience Consulting

    We offer user experience consultation to new and existing clients. By focusing on understanding how customers are using your site we are able to identify opportunities and improvements.

    Following a detailed discovery research and analysis stage, we commission user testing across multiple devices and with different objectives, focusing on specific parts of the site and how they impact user journeys and conversion rates (e.g. payment methods, finance, the checkout, product recommendations etc). Our team will then test and review page templates across the site and provide recommendations based on analysis, your analytic data and user test results.

These are the core areas for the consulting services we provide to our clients, but we’re happy to discuss any individual project.

We’d love to hear from you!

Send us a message or phone on 0113 493 1774

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