The Project
Luxury pram and baby travel system brand, iCandy, are the epitome of great British design, with a history that spans back to 1933. Having parted ways with their previous agency, they wanted a partner to collaborate with, helping them to grow, develop and support their international business. Who better to help than team Pinpoint?
The aim was clear. Grow the iCandy business. Site speed, performance, and design enhancement were at the core of increasing sales and pushing their global presence. With a tight deadline and rapidly changing product range, this project was anything other than simple. Good job we like a challenge!